HANA or 華 means “brilliant and gorgeous” in Japanese. HANA Phono Cartridges use high-rigidity aluminum cantilevers, and cross-shaped armatures, giving listeners a brilliant and gorgeous sound.
HANA cartridges are produced by Excel Sound Corporation (ESC)) of Tokyo Japan. ESC has been an OEM cartridge manufacturer for over 50 years. In 2015, they finally launched their own brand range of cartridges called "HANA" - 華. ESC pride themselves on their manufacturing quality and quality controls at every stage, ensuring that their hand-made cartridges offer consistently perfect results.